Tour of the Village

LOCATION: Muncie, Indiana

IDENTITY DESIGN

INDUSTRY: Nonprofit

TEAM:

Samantha Robbins

Erin Mawhorter​

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Jared Carter

Aubrey Hayden​

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Jake Gesick

Xander Crawley

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Kimberly Holbrook

James Ong

OVERVIEW:

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RESULTS:

This identity uses a strong custom typeface placed in a perspective grid. The identity is centered on the corner of a structure to allude to the Village being located ‘just around the corner’ to the Ball State campus. The structure lies on a crossroad of unifying the town and gown through a common resource — the Village.