Forest Park Neighborhood
IDENTITY DESIGN
LOCATION: Muncie, Indiana
INDUSTRY: Public Sector
TEAM:
Jared Carter
Joel Hall
Erin Mawhorter
Samantha Robbins
Ashlyn Sterling
Katie Strader
Dominic Zelli
OVERVIEW:
Forest Park is a quiet community that is home to the Muncie Senior Center. This neighborhood wanted to use its identity in signage, on clothing items, and as a letterhead for newsletters. Studio 165+ was approached by Building Better Neighborhoods seeking an identity design for each neighborhood in Muncie to reflect their unique aspects and goals.
RESULTS:
Forest Park is a community that values its people and community. To express this, the identity uses two oak leaves standing like trees to form the negative space of a home with a fireplace. The oak leaves represent Forest Park’s strength and resilience through obstacles they have overcome. The home is warm and inviting, offering safety inside the community.
