Riverside Neighborhood
IDENTITY DESIGN
LOCATION: Muncie, Indiana
INDUSTRY: Public Sector
LOCATION: Muncie, Indiana
INDUSTRY: Public Sector
TEAM:
Jared Carter
Xander Crawley
Jake Gesick
Aubrey Hayden
Kimberly Holbrook
Erin Mawhorter
James Ong
Samantha Robbins
OVERVIEW:
Riverside Normal City Neighborhood Association seeks to make the neighborhood a better place to live, work, and play. Located east and south of Ball State University's campus, the neighborhood is a lively mix of homeowners and student renters. Studio 165+ was approached by Building Better Neighborhoods seeking an identity design for each neighborhood in Muncie to reflect their unique aspects and goals.
RESULTS:
This identity design is inspired by historic architecture and growth
in Riverside Normal-City. The monogram “R” uses a slanted line which was popular in the outer detail of Tudor homes known as
half-timbering. The monogram “R” also references a leaf to signify the positivegrowth and change within the Riverside Normal-City community.
