Robinwood Estates Neighborhood

IDENTITY DESIGN

LOCATION:  Muncie, Indiana

INDUSTRY:  Public Sector

TEAM:

Hanna Boggs

Valerie Francis 

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Samantha Robbins

Ashlyn Sterling

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Katie Strader

Angel Winchester 

OVERVIEW:

Robinwood Estates is a quiet neighborhood located in the northwest part of Muncie, Indiana. The first buildings were built in 1978 by Raph and Charles Staton. Robinwood’s streets’ names are British influenced. Beautiful yards are highly regarded within the neighborhood, such as the neighborhood selecting a yard of the month. A highlight is a median at the entrance where each tree was bought by a resident and has a plaque in memory of a loved one.

It is a diverse neighborhood where the middle class finds a home.

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RESULTS:

Robinwood Estates takes great pride in the aesthetic of their neighborhood, especially the new median displayed at the entrance to their neighborhood. This visual concept depicts the landscaping done by the members of the community, along with the soft curves of the curbs. The use of a rounded serif typeface alludes to the stone entrance signage. Pairing this with the rounded sans serif typeface creates a balance between traditional and modern sensibilities that makes Robinwood a desirable place to live.